Buying English Toffee for Clients - Not Just a Christmas Time Thing
Posted by
Sweet T on Fri, Jan 13, 2012 @ 12:06 PM
Here at Raffles Toffee, we're passionate about gift giving. However, we've noticed that people are very heavy on the gift giving between Thanksgiving and Christmas. This is great! But, we also think its important to think of others year round.
Giving client gifts randomly throughout the year can actually be more impactful then during the holidays. People expect gifts and nice gestures during those times and you can really leave a positive mark by sending them an unexpected gift!
Obviously, we would recommend sending some toffee their way, but we really just want to make the point that gift giving isn't a once or twice a year deal. Gift giving is a great way to stay in touch with clients...especially your larger ones. Try sending your top customers a gift or two throughout the year and see what kind of reaction you get. We think you'll be delighted!
What do you think? Are we too focused on gift giving during 2 months out of the year and not enough all the time?